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The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly
David Meerman Scott
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Permission Marketing : Turning Strangers Into Friends And Friends Into Customers
Seth Godin
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Meatball Sundae: Is Your Marketing out of Sync?
Seth Godin
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Everything Is Miscellaneous: The Power of the New Digital Disorder
David Weinberger
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Unleashing the Ideavirus
Seth Godin
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Mind Wide Open: Why You Are What You Think
Steven Johnson
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