One of the most horrible wastes of capital you see is the duplication of the effort by the car manufacturers to do things that appear to be different from the other guy.
Tags: be-different, effort, car, you

Other Quotes by "Sergio Marchionne"

Following the automotive pack down unwise and unprofitable roads is not just naive but also very dangerous.
Tags: just, dangerous, down, roads
All my bloody pants look the same; all my sweaters look the same. The shirts change; they're all blue.
Tags: pants, look, blue, change
Auto companies need to quickly separate the stuff that will be swallowed by commodity from the brand stuff.
Tags: separate, need, brand, will
Who my successor is will be up to the board, not me.
Tags: up, who, will, me
If you put a Ferrari sticker on a toaster, it doesn't go any faster.
Tags: any, ferrari, go, you
View More by "Sergio Marchionne"