From day one our next generation system will run all our exsisting software - so that gives us a head start.

Digital Chocolate has 60% of its developers in Finland where the sun never sets in the summer and there is nothing to do outside in the winter, so we are very productive!

As a result, we will continue to see more innovation on the Internet and on mobile phones than on consoles.

But any big change is more likely to result if there is a disruptive event such as new technologies or platforms that have a surprising effect on market share.

What that means initially is that you have alot of products that are only slightly better games in the same genre on another machine - and the titles that really take advantage of the machine come along later.