If I want to do a smoky eye, I tend to focus more on the eyeshadow versus the eyeliner to avoid looking like a Duran Duran album cover. And if I do a smoky eye, I'll probably do a nude lipstick. I tend to fluctuate between reds and nudes.
I shop everywhere from Maxfield to antique stores. I love Alexander McQueen and Vivienne Westwood, and I love vintage. Golyester has the best selection of mint things and dead stock. I collect 1940s to 1970s platform shoes, and that's where I got a few of my best ones.
I never let people see me without makeup. And it's not an insecurity thing. The perk of being a girl is being able to wear makeup and dress up. It's another artistic outlet. And the 45 minutes it takes me to get ready... is very therapeutic for me. It's hard to start my day without that.
I knew the minute we announced our pregnancy that we would be bombarded with unsolicited advice. Some good and some questionable - unsolicited none the less.
I feel like Too Faced has always followed the same ethics as Kat Von D Beauty. They've been cruelty-free and really vocal advocates for anti-animal cruelty, and that's something that's such a deal breaker for me.
I love how me deciding to not continue doing 'LA Ink' turns into being 'cancelled.'
I'm a stickler when it comes to every aspect of my line. My development team probably hates working with me sometimes... but in a good way. I think that I push them to a certain degree to create something that's going to withstand the test of time.
There is no point in developing anything at the cost of exploiting and abusing animals. Not only is it important for me to create a 100% cruelty-free brand but also send out a very clear message to both consumers and companies out there: testing on animals in the name of beauty is cruel and unnecessary.
As far as skincare goes, I'm from the school of 'you are what you eat.' I always promote a vegan lifestyle, not just because it's great for our environment and for humanity, but because if you cut out dairy, for example, there's scientific proof that it can actually help your complexion.
My own father flipped out on me when I told him we decided to ditch our doctor and go with a midwife instead.
I don't care how many followers you have, but if you're executing amazing makeup, and you're working day to day in the makeup world and really changing the makeup world, to me that qualifies as a pro.
I can do a lot in 30 seconds. With Tattoo Liner I can do eyeliner, eyebrow, and, if I want to get creative, a lip look, too.
The idea of bringing color into the Super Brow collection was really inspired by seeing all our fans and followers posting colorful eyebrow pictures using our liquid lipsticks. I think that's really cool because you know, the formula, although it's not designed for the eye, it can work on an eyebrow.
Interaction with fans is super important to me. I have the best fans ever. They're always the most creatively charged people. I've saved every single piece of fan mail that I've ever gotten. We have an archive of it and stuff. I think if I can inspire that, then it's like my job is done.
People love our triple-milled, super-high-pigmented soft supermatte formulas.
I've always viewed makeup as the gateway drug to animal activism. It really doesn't require any sacrificing or changing anything other than just replacing products that were once used to torture animals with ones that perform just as well and are cruelty-free.
I have my go-to products. It's hard not to come off very self-promoting, but the truth is, I don't make any product that I don't personally wear. In terms of things I can't live without, my Lock-It Foundation and my Featherweight Primer set the groundwork for my makeup.
The funny thing is that I've known since I was 7 years old that I was never going to have kids. I always imagined myself as this worldly, traveling gypsy lady.
My nighttime look is exactly like my daytime look - like I'm going to a super fancy funeral. I guess it would be considered extreme to most people, but I like it that way. The idea of conventional beauty isn't attractive to me... that's why, when I was growing up, I felt kind of torn about makeup.
Music has influenced everything from my tattooing to how I talk to how I walk, I guess. I was classically trained in piano since I was 6. Then in my teens, my older sister introduced me to Metallica. It was all over. I had a mohawk soon after that.