What I love is this idea of a wardrobe, the idea that we're establishing certain signatures and updating them, that a change in colour or fabric is enough.

I'm not interested in clothes that just convey a certain look or fashion. Clothes for me have always been a form of self-expression.

My relationship with fashion is playful and very expressive of what I'm feeling at the time.

Because I'm a woman, and I'm petite and blonde, you wouldn't believe how often I'm asked to model the clothes.

I just have to be very, very organised.