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Books with the subject: Market Segmentation
Up to 20 books are listed, in descending order of popularity
The Long Tail: How Endless Choice Is Creating Unlimited Demand
Chris Anderson
Bookshop
Blue Ocean Strategy
W Chan Kim
,
Renée Mauborgne
Bookshop
The Long Tail: Why the Future of Business is Selling Less of More
Chris Anderson
Bookshop
Gonzo Marketing: Winning Through Worst Practices
Christopher Locke
Bookshop
Long Tail, The, Revised and Updated Edition
Chris Anderson
Bookshop
The one to one fieldbook
Don Peppers
,
Martha Rogers
,
and Bob Dorf
