If you do things well, do them better. Be daring, be first, be different, be just.
There is no scientific answer for success. You can't define it. You've simply got to live it and do it.
The Body Shop Foundation is run by our staff and supports social activism and environmental activism. We don't tend to support big agencies.
Look at the Quakers - they were excellent business people that never lied, never stole; they cared for their employees and the community which gave them the wealth. They never took more money out than they put back in.
I didn't go to business school, didn't care about financial stuff and the stock market.
When you run an entrepreneurial business, you have hurry sickness - you don't look back, you advance and consolidate. But it is such fun.
I am still looking for the modern equivalent of those Quakers who ran successful businesses, made money because they offered honest products and treated their people decently... This business creed, sadly, seems long forgotten.
The end result of kindness is that it draws people to you.
If I had learned more about business ahead of time, I would have been shaped into believing that it was only about finances and quality management.
But if you can create an honorable livelihood, where you take your skills and use them and you earn a living from it, it gives you a sense of freedom and allows you to balance your life the way you want.
The movement for the environment really only started in the mid 1970's.
If you think you're too small to have an impact, try going to bed with a mosquito.
Over the past decade... while many businesses have pursued what I call 'business as usual,' I have been part of a different, smaller business movement, one that tried to put idealism back on the agenda.
All through history, there have always been movements where business was not just about the accumulation of proceeds but also for the public good.
If I can't do something for the public good, what the hell am I doing?
Consumers have not been told effectively enough that they have huge power and that purchasing and shopping involve a moral choice.
The money that we make from the company goes into The Body Shop Foundation, which isn't one of those awful tax shelters like some in America. It just functions to take the money and give it away.
I traveled enormously during the 1960's, when you measured everything by where you traveled and what you did as travelers.
Since the governments are in the pockets of businesses, who's going to control this most powerful institution? Business is more powerful than politics, and it's more powerful than religion. So it's going to have to be the vigilante consumer.
